
Helium 10
Helium 10 is an all-in-one e-commerce toolkit that helps Amazon, Walmart, and TikTok sellers optimize listings, discover products, and manage operations efficiently.
Key Features
- AI content generation with ready-to-use templates
- Smart workflow automation for everyday tasks
- Real-time research, writing, and productivity support
- Team-friendly sharing and collaboration options
- Browser-based access with fast setup
Useful details for evaluating Helium 10
Primary Category
E-commerce
Pricing Model
Paid
Related Topics
Marketing, Research
Last Updated
Dec 3, 2025
What is Helium 10?
- Founders: Manny Coats and Guillermo Puyol
- Launch: 2015
- Use Cases: Find profitable product opportunities, optimize listings with keyword and competitor insights, Automate emails, manage ads, and track inventory. Monitor profits and protect listings
- Technology: Cloud-based SaaS with 30+ integrated modules and a Chrome extension for real-time product research, keyword analysis, analytics, alerts, and automation workflows
Helium 10 is an all-in-one e-commerce software solution for selling online on platforms like Amazon, Walmart, and TikTok Shop. Founded in 2015 by Manny Coats and Guillermo Puyol, the platform has become one of the most popular solutions for e-commerce entrepreneurs. The suite includes over 30 unique tools that encompass each part of the product-selling journey/marketplace. From product discovery with Black Box or Xray to keyword research with Magnet or Cerebro to help sellers find new opportunities and get better at their jobs, Helium 10 uses listing optimization tools to enhance product rankings and to improve conversion rates, whilst also having automation tools that help with everyday tasks like automated email follow-ups, refunds, and hijacker notifications.
Helium 10 also helps sellers with their advertising with PPC campaign management, profit dashboards, and performance analytics. It features an inventory forecasting tool that will help sellers avoid having a lack of stock or excessive stock. Plus, the Chrome extension provides a lot of value to product research by providing immediate access to marketplace information when looking at a product page. The combination of analytics, automation, and access to training knowledge helps new sellers or seasoned sellers make better data-driven decisions, save time, and scale their business confidently.
Helium 10 Video/Demo
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FAQ
Who founded Helium 10 and when was it launched?
Helium 10 was founded by Manny Coats and Guillermo Puyol in 2015.
What platforms does Helium 10 support?
It supports Amazon, Walmart Marketplace, and TikTok Shop.
Can Helium 10 optimize product listings?
Yes, it provides keyword research and listing optimization tools to boost visibility and conversions.
Does Helium 10 offer inventory management features?
Yes, it includes inventory forecasting, alerts, and tools to prevent stockouts or excess storage.
What makes Helium 10 unique?
Its all-in-one ecosystem combines product research, keyword insights, listing optimization, ad management, and profitability tracking in a single platform.
User Reviews
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