What is Helium 10?
- Founders: Manny Coats and Guillermo Puyol
- Launch: 2015
- Use Cases: Find profitable product opportunities, optimize listings with keyword and competitor insights, Automate emails, manage ads, and track inventory. Monitor profits and protect listings
- Technology: Cloud-based SaaS with 30+ integrated modules and a Chrome extension for real-time product research, keyword analysis, analytics, alerts, and automation workflows
Helium 10 is an all-in-one e-commerce software solution for selling online on platforms like Amazon, Walmart, and TikTok Shop. Founded in 2015 by Manny Coats and Guillermo Puyol, the platform has become one of the most popular solutions for e-commerce entrepreneurs. The suite includes over 30 unique tools that encompass each part of the product-selling journey/marketplace. From product discovery with Black Box or Xray to keyword research with Magnet or Cerebro to help sellers find new opportunities and get better at their jobs, Helium 10 uses listing optimization tools to enhance product rankings and to improve conversion rates, whilst also having automation tools that help with everyday tasks like automated email follow-ups, refunds, and hijacker notifications.
Helium 10 also helps sellers with their advertising with PPC campaign management, profit dashboards, and performance analytics. It features an inventory forecasting tool that will help sellers avoid having a lack of stock or excessive stock. Plus, the Chrome extension provides a lot of value to product research by providing immediate access to marketplace information when looking at a product page. The combination of analytics, automation, and access to training knowledge helps new sellers or seasoned sellers make better data-driven decisions, save time, and scale their business confidently.
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