What is Dema AI?
Founders & Launch
- Founded by Marcus Tagesson, Henrik Hoffman, and David Feldell
- Launched in 2022
- Headquartered in Stockholm, Sweden
Use Cases
- Tracking real-time profitability and marketing performance
- Forecasting sales, demand, and budgets
- Optimizing inventory levels and reducing stockouts
- Improving marketing attribution accuracy
- Analyzing product-level profitability and contribution
Technology
- AI- and machine learning–driven analytics
- Predictive forecasting models
- Unified data architecture integrating sales, marketing, and inventory
- Advanced attribution frameworks, including MMM and MTA
Dema AI is an AI-powered marketing platform that allows unifying disjointed data and transforming it into insights that help increase profit and growth. It integrates the marketing, sales, customer, and inventory data into one real-time dashboard; that way, teams can monitor what the real performance looks like across all channels. With predictive forecasting, profit measurement, and advanced attribution modeling, it is much easier for brands to optimize spending, reduce waste, and plan future strategies. Whether it's marketing efficiency, understanding customer behavior, or forecasting product demand, Dema AI provides businesses with the intelligence needed to scale sustainably and achieve long-term success.
Key features.
Dema.ai key features are
- Dashboards are available for monitoring profitability and performance in real-time.
- One measurement through channels.
- Marketing Mix Modeling and Multi-Touch Attribution.
- Forecast time estimates for revenue and demand.
- Algorithms for inventory optimization.
- Product and customer analytics.
- The process involves the integration of data across multiple channels.
- Scenario planning and budget simulations.
Pricing
Dema.ai Pricing (per month)
-
Core / Foundation Plan:
• Starts at €2,500 per month — Real-time commerce analytics dashboard, unified reporting across platforms, product-level insights, CAC and marketing metrics -
Add-Ons (Optional)
-
Unified Measurement Add-On:
• Additional €1,500 per month — Combines marketing mix modeling, attribution, and incrementality testing. -
Omnichannel Analytics Add-On:
• Additional €500 per month — Adds offline/online integration including POS systems and cross-channel store performance.
Disclaimer: For the latest and most accurate pricing information, please visit the official Dema.ai website.
Who is using it?
A diverse range of users and organizations utilize Dema.ai
- E-commerce and DTC brands
- Marketing and growth teams
- Finance and analytics departments
- Retailers with omnichannel operations
- Operations teams are managing demand and inventory.+3.
- Founders and executives are scaling digital brands.
Alternatives
Some Dema.ai alternatives are
- Polar Analytics
- Haus
- Triple Whale
- Peel Insights
- Destiny
- Custom in-house analytics solutions
Conclusion
Dema ai is indeed a potent AI-driven platform powering commerce intelligence for modern e-commerce growth. Consolidating data and delivering predictive, profit-centric insight allows brands to understand their performance holistically and make confident choices. Its robust measurement, real-time dashboards, and forecasting could be posted as ideal for teams willing to maximize ROI, accurate forecasting, and developing long-term scale strategies. Dema ai is an evergreen intelligence machine for companies reliant on storing a hefty chunk of data in scaling.
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